“The rule of thirds and ratios such as the golden section are fantastic methods for achieving designs that feel cohesive. The problem is these principles don’t really apply to web design…
We usually just regard a piece of work as a whole entity, in much the same way we perceive a painting. But you don’t go to the Louvre and see one-third of the Mona Lisa, you see the entirety of the painting in one go (crowds notwithstanding). The web is more like looking through a window outside of the Louvre that partially obscures your view.”
